Ingredient Spotlight: Mirtoselect

A close relative of the common blueberry, bilberry has been used for almost 1,000 years in traditional European medicine. Unlike blueberries which typically only have a dark skin, bilberries also have a deep red, strongly fragrant flesh, indicative of the significantly higher levels of antioxidant flavonoids they contain.

Fresh bilberries are hard to come by and so its extract is often sold in capsule form and is one of the top selling herbal supplements in the United States.

In plants, anthocyanins act as antioxidants against the free radical damage caused by UV light and temperature extremes, as well as attracting foraging and pollinating animals to the fruit and flowers. Alongside the anthocyanins, Mirtoselect also contains other bioactive molecules such as tannins (like those found in red grapes) and resveratrol.

In addition to being strong antioxidants themselves, anthocyanins have also been shown to support optimal levels of the naturally occurring antioxidant enzymes typically found in the eye and other tissues. Anthocyanins support healthy blood flow to the retina and act synergistically with Pycnogenol to support the healthy structure of the capillaries there. In combination with Pycnogenol, Mirtoselect has also been shown to support normal fluid pressure within the eye and normal tear production.

See the difference with MitoQ Eye

MitoQ Eye is a revolutionary eye health formula that supports normal vision, eye health and retinal function in a way that has never been possible before.

Containing Mirtoselect, a high quality European bilberry extract, which supports normal fluid pressure, tear production and healthy blood flow to the retina.